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Get an additional trade in credit for your old camera equipment!

1. Provide us with information on your trade-in:

2. Within 1-2 business days, we will provide a minimum and maximum value for the equipment
3. If you accept our offer, please reply with your approval.
4. We will then email you a prepaid Fedex shipping label to send your trade in equipment to us
5. Place your order for your new eligible Sony lens. Once we receive and inspect your trade in, we will refund your purchase in the amount of the appraised trade in value PLUS the Sony bonus amount..

Options #2:
You do not need to wait for an equipment appraisal prior to making a purchase! Simply order the lens today, and proceed with the trade in process (steps 1-4 above). Once your trade in is processed, we will refund your order in the amount of your trade in bonus + appraisal value

Offer valid from 2/7/2022 - 3/6/2022

© 2022 Sony Electronics Inc. All rights reserved. Sony, its logo and the Sony A logos are trademarks of Sony Corporation. Prices and offers non-redeemable for cash, non-transferable and may not be combinable with other offers/discounts. Reseller prices may vary. Prices and offers stated do not include tax or shipping. Specifications, availability, prices and terms of offer are subject to cancellation or change without notice. Sony is not responsible for photographic, typographic or system errors. Participating Sony Authorized Dealers will add a discount as specified herein to consumers who trade-in one (1) interchangeable lens camera (film, DSLR, or mirrorless) or lens to purchase one (1) select new models listed herein, usable at the time of Final Checkout or at the cash register. Dealer determines the trade-in amount at its sole discretion and Dealer's trade-in amount may vary according to condition and age of the trade-in. The discount amount is not a cash equivalent, may not be redeemed for cash, and is available only for the purchase of a new Sony item listed here-in at the time of trade-in. The discount to the customer is forfeited if the new model listed herein is returned for any reason or cause whatsoever. The traded-in/used product must be surrendered at time of trade-in (for e-commerce execution, physical receipt by the dealer or notification from carrier is considered an act of surrender). Multiple discounts cannot be combined and applied to the purchase of any one item.